PROJECT

vocabolario della sostenibilità

TYPE

Art Direction | Set Design

TIME

2020

PLACE

Triennale Milano
Viale Emilio Alemagna, 6, 20121 Milan (MI), Italy.

CLIENT

Accapiù per UBS

TEAM

Chiara Zucchi per Accapiù

MEDIA

Pale Wood + Metal + Pre-spaced sticker graphics + Plants

SIZE

Various Dimension

INFO

Ideation of the concept and the design of setups and graphic elements for the talk series “The Sustainability Dictionary”, produced by h+ for UBS.

The project featured a series of entrepreneurs presented as “Sustainability Testimonials”, each sharing their story through a keyword representing their sustainable journey. Each event included video presentations addressed to potential stakeholders, followed by a dedicated networking moment.

The design of the stage, informational panels, and partitions was based on natural, sustainable, and reusable materials such as wood and steel, complemented by real plants. The scenography was conceived as a system of modular panels with rounded tops, creating strong visual recognition and referencing the concept of sustainability through circularity. The elements were designed to be adaptable, easily dismantled, and transportable, supporting all stages of the UBS event tour.